Seeds & Savvy
Brand Identity & Package Design: Beauty, 2023.
Sophie Cooper, a Manchester-based jam entrepreneur, recently discovered her passion for soap making as a sustainable extension of her craft. Seeking to reduce waste from her jam venture, she began transforming leftover fruits, vegetable oils, and rinds into unique, naturally inspired soaps that celebrate creativity and conscious living.
The brand identity captures the essence of natural beauty, sustainability, and freshness. Geometric forms and smooth gradients bring depth and movement, while carefully chosen imagery evokes texture, vitality, and the sensory experience of washing.
A visual identity that positions
Seeds & Savvy as a modern guide
for conscious living, inspiring individuals to embrace sustainability with style, confidence, and everyday ease.



